Booker's... "The Whiskey in this package is the highest grade bourbon made by me here at Jim Beam, it is uncut and bottled straight from the barrel. My grandfather, Jim Beam liked his whiskey from six to eight years old." Booker Noe
In 1988, Booker Noe introduced his own signature bourbon,Booker's True Barrel Bourbon.
Inspired by a 200 year-old tradition, Master Distiller
Emeritus Booker Noe, grandson of Jim Beam,
created his very own bourbon. Unlike
anything you have ever tasted, Booker's is the only bourbon bottled straight-from-the-barrel -- uncut and unfiltered -- a true connoisseur's sipping bourbon.
First created as a holiday gift for his special friends, Booker's whiskey was so well-received that he decided to make it available to bourbon lovers worldwide; much to the joy of spirit connoisseurs everywhere.
Booker's Bourbon delivers a range of intense
flavors from oak-tannin and smoky vanilla to lighter
tones of mocha and coffee. Add spring water to
customize the taste and finish to your palate. The
complexity provided by this straight-from-the-barrel
bourbon makes Booker's the rarest, absolute best bourbon you can buy.
Booker Noe, sixth-generation Beam and grandson of Jim Beam, joined the family business after graduating from the University of Kentucky in 1950. Booker proved to be a quick study, and in 1960, became the master distiller of Jim Beam Brands Co.
This world-class distiller became a true American legend in 1988 when he
introduced his special bourbon, appropriately named Booker's. This landmark bourbon was the first to carry the Small Batch designation. As Booker says, Booker's Bourbon is the way bourbon used to be, the way it was meant to be.
A seventh generation Beam, Fred Noe is writing his own chapter in the Beam family history book, as he takes on a new role as The Small Batch Bourbon Collection ambassador for the first family of bourbon. The son of legendary master distiller emeritus Booker Noe, and great-grandson of Jim Beam, Fred has learned from the best and is well suited for the position.
For the past 15 years, Fred has worked at the Jim Beam Distillery, overseeing production of the Small Batch Bourbons. Over the years, he’s studied the craft
closely, working at his father’s side.
“I’ve learned the business pretty much top to bottom,” he says. “From working at the plant and listening to my father, I know what it takes to make a good bourbon -- it’s part science, part art and all pride. Every bottle we produce is reflection of my family, so I know it has to be perfect.”
Age: 6 to 8 years
Proof: 121 to 127
Color: Deep, rich, smoky amber
Aroma: Big oak, vanilla, smoky charcoal
Taste: Intense, fruit, tannin, tobacco
Finish: Clean, long, intense
Award: Gold Medal Bourbon
- Wine Enthusiast
Comments: "A tasting of Small Batch Bourbons left me in awe of Booker's." - The Chicago Tribune